
A New Collection from
Morecambe Bay Watch Co.
Born by the Bay. Worn Everywhere.
Independent British Watchmaking | Exclusively at Luma Clara Timepieces
Inspired by the remarkable coastline of Morecambe Bay, designed with purpose and assembled locally, Morecambe Bay Watch Co. represents a refreshing approach to independent British watchmaking.
Founded by two lifelong friends with a shared passion for watches, the brand brings together thoughtful design, coastal inspiration and a commitment to creating timepieces that are made to be worn and enjoyed.
We are proud to introduce Morecambe Bay Watch Co. as an exclusive retail partner of Luma Clara Timepieces, bringing a distinctly local name to our growing collection of independent watch brands.
A Friendship. A Passion. A Watch Company
Every watch tells a story. This one begins with a friendship dating back to 1998.
Founders Adam and Dan first met at school in the North West of England. As the years passed, careers, families and everyday life took them in different directions, until the loss of a close childhood friend brought their old friendship group back together.
Reconnecting through that experience, they discovered that their shared interests had hardly changed. Among them was a growing fascination with watches.
What began as an almost throwaway suggestion from Adam to make a watch of his own soon developed into something much bigger.
Countless evenings of research, experimentation, prototypes and refinement followed. Balancing their ambition with full-time careers and family life, the pair gradually transformed a shared enthusiasm into an independent watch company.
Today, Morecambe Bay Watch Co. is a testament to friendship, determination and the belief that something meaningful can grow from the simplest of ideas.
Inspired by the Coast. Assembled in Morecambe.
There is something unmistakable about Morecambe Bay. Its changing tides, expansive skies and distinctive coastal colours have inspired generations of artists, photographers and makers.
For Morecambe Bay Watch Co., that landscape provides the foundation of its design identity.
Each timepiece draws inspiration from its surroundings, combining clean, versatile styling with colours that reflect the character of the coastline.
Every watch is assembled locally in Morecambe by one of the brand's founders, bringing a personal connection to each finished piece.
The result is a collection of approachable, distinctive watches with a genuine connection to the place they call home.
Discover the Heysham Collection
The Heysham Collection captures the character of the Lancashire coastline through a selection of distinctive dial colours and understated contemporary designs.
From the crisp tones of Heysham Ice to the coastal character of Sea Glass, each variation offers its own interpretation of the landscape that inspired it.
Designed for everyday versatility, these are watches equally at home on the wrist of an established enthusiast or someone discovering the world of independent watchmaking for the first time.
Two Independant Businesses. One Shared Vision
At Luma Clara Timepieces, we have always believed that the story behind a watch can be just as compelling as the watch itself.
Our partnership with Morecambe Bay Watch Co. brings together two independent Lancashire businesses with a shared appreciation for craftsmanship, individuality and the people behind the products.
As the brand's exclusive independent retail partner, Luma Clara will showcase its collections through our website, original photography, film and editorial storytelling, helping introduce these locally assembled watches to a wider audience.
Together, we hope to champion independent watchmaking, celebrate our local roots and support the next chapter of a promising British watch brand.










